October 19, 2018 by Suzanne Boleche
The demand for skin whitening products is increasing by the day. The fairness business has grown into a multi-billion dollar industry and is projected to stay that way in the foreseeable future. According to statista.com, the skin care industry has grown from 99.6 billion USD in 2012 to 134.5 billion in 2018. The forecast for 2024 is 180.3 billion.
With the world spending so much on skin care products, it’s evident that the standards of beauty have gone up in recent times and are likely to remain in an upward trajectory.
But what exactly do consumers expect from these products? Well, lightening of the skin emerges as the most likely option (with more than half the market share of cosmetic products).
The standards of beauty in today’s world demand a flawless and bright skin tone. Around the globe, people are increasingly using skin care products to improve their skin tone and texture; some successfully, others not so much.
True, there are hundreds of skin whitening soaps and lotions available in the market that claim to brighten one’s skins. So, how would you know which is the best for you? How can you guarantee that it will deliver the desired results?
The problem is compounded by the sheer number of options available in the market. Visit any cosmetic store and you’ll be spoilt for choices, with every brand screaming louder than the other how their product is better. However, before reaching out for any of them, you should carefully consider the following things:
1.Know your skin
The tone, texture and thickness of your skin depend on multiple factors - genetics, location, amount of exposure to the sun, your food intake habits and a host of other environmental factors. A person in Poland, for example, will have a completely different skin type than someone in the Philippines.
Before purchasing skin whitening soaps, you should carefully consider the type of skin you have. Is it oily or dry? Is it smooth or rough? Are there dark patches that you want to blend? It’s vital because some ingredients in these soaps are not ideal for all skin types.
For instance, if you are buying a skin whitening lotion that has citrus extracts, it’ll dry your skin, which is great if you have oily skin but counterproductive if you already have dry skin.
2.Know what you are buying
There is a reason that manufacturers are required to put the ingredients of their products on the packaging. Not reading that label is a dangerous practice especially when it comes to skin whitening soaps. You will apply that product on your face and other body parts without knowing if there is any ingredient in it which isn’t ideal for your skin.
Most skin whitening soaps contain the following ingredients:
Some below-par products contain hydroquinone and mercury, both of which may damage your dermal layer. Opt for the whitening soaps that don’t have these in their list of ingredients.
With the world becoming more beauty conscious, taking care of one’s skin is now more crucial than ever. If you are doing it, do it right now! Get the side-effect free skin whitening lotion or any other beauty product and have a healthy dermal layer.