August 9, 2019 by Steve Blade
Isomalto-oligosaccharide Market Demand, Isomalto-oligosaccharide Market Sales, Isomalto-oligosaccharide Market Overview, Isomalto-oligosaccharide Market Demand, Isomalto-oligosaccharide Market Trends, Isomalto-oligosaccharide Market Scope, Isomalto-oligosaccharide Market Share, Isomalto-oligosaccharide Market
A recent Fact.MR report finds that isomalto-oligosaccharide (IMO) sales in 2018 were ~420 thousand tons, and are estimated to record ~6% Y-o-Y in 2019. The IMO industry is primarily influenced by the ingredient’s benefits that extent beyond gastrointestinal tract, complemented by its growing popularity as a low-calorie sweetener in protein bars. Low glycemic index and high prebiotic fiber content in IMO has meant that adoption of this plant-based ingredient continues on an upward spiral in the supplements industry, to help health-conscious consumers achieve improved nutrient absorption and fat loss.
Stakeholders in the isomalto-oligosaccharide market are adopting innovative marketing strategies to attract a wider pool of audience. Stage-wise investment in product development and commercial campaigns for raising awareness on health benefits of IMO, by sharing successful results of clinical trials, are some of the key efforts of manufacturers that will augur well for the IMO market growth.
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Table of Content
1. Executive Summary
To be Continue..........
Key Factors Shaping Growth of the Isomalto-oligosaccharide Market
The isomalto-oligosaccharide market will continue to witness the consolidation of four leading players, namely, Shandong Bailong Group Co., Ltd., Baolingbao Biology, Co. Ltd, Anhui Elite Industrial Co., Ltd., and BioNeutra Global Corporation - collectively accounting for ~70% market share.
The sugar-, fat-, and calorie-reduction is a growing trend in the food & beverage industry, which has led manufacturers to focus more on new product developments and innovation. Leading players are consolidating their market position further through strategic acquisitions and collaborations. For instance, in 2018, BioNeutra Global Corporation, a functional and health F&B ingredient manufacturer entered into a partnership with the nutritional division of LEHVOSS UK, Gee Lawson, to launch a novel isomalto-oligosaccharide product - VitaFiber(TM) IMO in Europe. In addition, key companies in IMO market are making significant investment in R&D activities, to improve the performance and functionality of IMO in animal feed.
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